Mobile Retail & Promotional
Facilities
Take your brand directly to the people! A a custom mobile merchandising and promotional van or trailer is designed to showcase products, engage customers and create memorable brand experiences wherever your audience gathers.

Custom configurable to your exact requirements
Brimarco Merchandising Movables can be constructed from a range of vehicles including Vans, Rigid Trucks and Semi-Trailers to suit your specific requirements.
Read about the differences below or contact us to discuss your needs.

Mobile Van Based Retail Merchandising Movables
Compact, agile and cost-effective, our large van-based merchandising, promotional, and retail units deliver your products and brand directly to customers quickly. Custom fit outs can incorporate product displays, point-of-sale facilities, secure product storage, refrigeration, demonstration displays and impactful vehicle branding.
Ideal for:

Mobile Rigid Truck Based Retail Merchandising Movables
Offering greater capacity and flexibility, our rigid truck-based units create spacious mobile environments for retail, displays, demonstrations and customer engagement. Brimarco can design custom fit outs that incorporate product displays, point-of-sale facilities, secure storage, service counters, awnings and complete vehicle branding.
Ideal for:

Mobile Semi-Trailer Based Retail Merchandising Movables
Designed for major events and high-impact campaigns, our semi-trailer units create expansive retail, and customer-engagement environments. Custom fit outs can incorporate multiple sales areas, product displays, secure storage, service counters, hospitality spaces, refrigeration, awnings, expanding capsules and branding.
Ideal for:
Our merchandising trailers and vehicles offer a unique way to bring your premium products directly to the marketplace, allowing you to engage with customers on a personal level. Custom-designed and built to your specifications, they enable you to showcase your products and services at interest-specific events, reaching your target audience. Want to stand out from your competitors with a flagship vehicle wrapped in your corporate branding? These trailers can be fully enclosed or opened up to suit your customer demographic.

Why Choose Brimarco?

Australian Design
Every Brimarco trailer begins with Australian design thinking. Developed in Ballarat to suit local conditions, machinery and road networks. Purpose-built solutions ensure optimal performance, durability and compliance from day one.

Australian Engineering
Engineered in-house using advanced modelling and real-world testing, Brimarco trailers are designed for strength, stability and reliability, delivering high-performance transport solutions for demanding agricultural and civil applications.

Australian Manufacturing
Built in Ballarat, Victoria, each trailer is manufactured with precision and care using high-quality materials, ensuring consistent quality, faster turnaround times and equipment you can rely on in the field.

Local Support
When you work with Brimarco, you deal directly with the people who design and build your trailer. That means faster answers, practical advice and genuine support when you need it most.

Over 50 Years Experience
Backed by decades of industry experience, Brimarco combines proven knowledge with modern innovation, delivering custom trailers and custom movable facilities that are trusted to perform across Australia’s toughest conditions.

Genuine People
We believe in straight answers and strong relationships. Our team takes a hands-on, honest approach, always working closely with our customers to deliver solutions that suit their operation, not a standard specification sheet.

A Mobile and Interactive Promotional Presence
Take your products and message directly to your audience with an engaging promotional environment designed to encourage interaction, demonstrations and positive customer experiences.
A Size for Every Retail and Promotional Project
Choose from versatile van-based units, spacious rigid trucks or expansive semi-trailers or b-doubles, each custom-designed to suit your products, audience, campaign and operating requirements.


Personal Engagement with Your Audience
Create meaningful face-to-face interactions through a mobile environment designed for product demonstrations, customer conversations and memorable brand experiences.
Trusted and Proven by Big Brands
Brimarco has designed and built high-impact mobile retail and promotional facilities for some of Australia’s most recognised brands like Telstra, V8 Supercars, Jack Daniels, Specialized Bikes and more. We transform ambitious concepts into practical, engaging and memorable customer experiences.

Use Cases
Key Benefits
Takes your brand directly to your target audience
Creates memorable and engaging customer experiences
Provides a flexible alternative to permanent retail space
Supports sales, demonstrations and promotions in one facility
Delivers strong visibility through custom vehicle branding
Enables campaigns across multiple locations and events
Custom-designed around your products and customer journey
Protects and securely transports merchandise and equipment.
Frequently Asked Questions
What types of mobile merchandising facilities can Brimarco build?
Can the fitout be customised to match our brand?
Can the vehicle be used for both display and sales?
Are custom expanding sections and external display areas available?
Can the facility operate at different events and locations?
Resources
Merchandising Movables Brochure |
Customer Testimonials
Bruce W. Hudgson OAM
The Lions V Districts Cancer Foundation Inc. embarked on a mission to provide free skin checks for Victoria and Southern New South Wales in 2017, and set about sourcing a purpose- built unit to satisfy the project. The Chairman of the Foundation had previous experience with Brimarco in the building of two units, one for Lions Sight and Hearing Unit and one for a Commercial Company display unit. Therefore, there was no hesitation in going back to Brimarco who were considered the best in the business for special purpose builds. We were right, and got exactly what we wanted. The Team at Brimarco met all our needs, and their input and ideas were incredible, We launched in 2021 and have had trouble free operation since that date. If you are thinking of a special build, look no further Brimarco is the one to go to. Quality Built and Tough.
Chairman Lions V Districts Cancer Foundation Inc.
Matt Tennant
Brimarco trailers have been an integral part of our business since our earliest days. We’ve had several ‘Tough As’ trailers and all have passed the test of time for reliability, strength and durability. The team at Brimarco have always risen to the challenge by customising our trailers to suit our needs and most importantly, have always provided an high level of after sales service. I would highly recommend the Brimarco brand to anyone seeking the best quality, Australian built trailer on the market today that is backed by a team of dedicated, fair and passionate professionals.
Managing Director, TENEX Rail.
Charles Cole
Building an Outside Broadcast unit is no simple task, TRP’s operational constraints add a complexity that needs to be worked through, and the Brimarco team were agile and responsive to my requirements, requests, and suggestions. Working from my pencilcad layout, the design and drafting team developed a unique chassis that accommodated our extensive broadcast wiring and HVAC requires. I am very satisfied with after sales service provided, as Brimarco back their product and ensure client satisfaction. If you have a unique vehicle or trailer build, I would recommend you contact the team at Brimarco.
Engineering and Technical Operations Manager, TRP
Bill Meufells
Brimarco has ticked every box that I requested… The quality of workmanship is superb……This will replace the current library that I have been driving for 12 years. The new Brimarco vehicle resolves all of the issues of the old vehicle. We needed to embrace the future when designing the new vehicle so that it remains current for the next 10-12 years.
Mobile Library Operator
Ryan Gaiter
The Brimarco team have impressed us with their efforts to help us find cost-savings throughout the project, without sacrificing the high standards and quality of the library. This was an important consideration for Council as we are always looking to get the best possible value for rate-payers. I’m sure people right throughout the Richmond Valley and Kyogle municipalities will enjoy and appreciate the many features of our state-of-the-art new mobile library.
Richmond Valley Council Finance and Procurement Manager
Robert Knight
Riverina Regional Library engaged Brimarco… to construct a large mobile library trailer to meet the needs of our substantial service area. Not only did Brimarco deliver a quality product, but their innovative team also worked with RRL to maximise the internal floor space and flexibility of the mobile library through clever design.
Executive Director, Riverina Regional Library
Craig Dack
The team at Brimarco designed the best value solution when we purchased the Race Trailer 5 years ago. Today it still looks brand new due to the quality workmanship and Brimarco continues the relationship with Yamaha’s high profile motocross team with ongoing service and support. I can’t speak more highly of their professionalism and attitude to get it right.
Owner & Operator of Yamaha Factory Racing Australian Mr Motocross '86–'88, '90
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